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Innovation Management and New Product Development

Trott, Paul

Innovation Management and New Product Development - 4th ed. - England; Prentice Hall, 2008 - xxvii,581p; Col.ill: 24.5cm

References, appendix, & index included

ISBN: 9780273713159

Subjects--Topical Terms:
Innovation management
Industrial management

Dewey Class. No.: 658 TRO 2008

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