TY  - BOOK
AU  - Hague,Paul;Jackson,Peter;
TI  - Market Research: a guide to Planning,Methodology and Evaluation
SN  - 0749429178
U1  - 658.8HAG 1999. 
PY  - 1999///
CY  - London.
PB  - Kogan page.
KW  - Marketing
N1  - includes index
ER  -