TY  - BOOK
AU  - Smith, Mickey C. [et...al]
TI  - Pharmaceutical Marketing: principles, environment, and practice
SN  - 9780789015822
U1  - QV373 P494s 2009 
CY  - New York; Informa, 2009
KW  - Pharmaceutical marketing
N1  - Notes, & index included
ER  -