TY  - BOOK
AU  - Anderson, Kristin; Kerr, Carol
TI  - Customer Relationship Management
SN  - 9780071379540
U1  - 658.8 AND 2002 
PY  - 2002///
CY  - New York; 
PB  - McGraw-hill
KW  - Customer relations
N1  - Index included
ER  -