TY  - BOOK
AU  - Trott, Paul
TI  - Innovation Management and New Product Development
SN  - 9780273713159
U1  - 658 TRO 2008 
PY  - 2008///
CY  - England
PB  - Prentice Hall
KW  - Innovation management
KW  - Industrial management
N1  - References, appendix, & index included
ER  -