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Market Research: a guide to Planning,Methodology and Evaluation.

Hague,Paul;Jackson,Peter;

Market Research: a guide to Planning,Methodology and Evaluation. - 2nd ed. - London. Kogan page. 1999. - 239p; ill; 22cm.

includes index.

ISBN: 0749429178

Subjects--Topical Terms:
Marketing.

Dewey Class. No.: 658.8HAG 1999.

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