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Global marketing : contemporary theory, practice, and cases
Material type:
TextPublication details: New York : McGraw-Hill/Irwin, 2013.Description: xxi, 602 pages : illustrations, maps ; 26 cmISBN: - 9780071318204
- 381 ALO 2013
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Book
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Faculty of Management Science Library | 381 ALO 2013 (Browse shelf(Opens below)) | Available | 2021-1882 |
Includes bibliographical references and indexes.
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